Slick & Bold: Iconic Branding for the Heroic Pet
I architected a high-impact packaging collection for My Super Dog, synthesizing a sophisticated "prestige" aesthetic with the playful persona of the heroic pet. I engineered a visual system utilizing a regal matte black and gold palette, juxtaposed with refined botanical textures to balance luxury with functional clarity. By rejecting traditional pet-aisle tropes in favor of a bold, minimalist architecture, I developed a premium brand identity that establishes immediate authority and shelf dominance.
Role: Branding & Identity Systems, Packaging Design, Visual Strategy
Tools: Illustrator, Photoshop
