Luxury Skincare Architecture: Sophistication in Minimalism
I architected the luxury packaging systems for Doxen & Hue’s Collagen and Retinol-A serums, synthesizing a high-end apothecary aesthetic with modern clinical effectiveness. I engineered a premium physical experience utilizing custom direct-print bottle labels and elegantly structured secondary packaging—prioritizing minimalist typography and a cohesive monochromatic palette. By balancing "quiet luxury" design cues with tactile quality, I elevated the consumer unboxing ritual to reflect the brand's commitment to sophistication and prestige.
Role: Branding & Identity Systems, Luxury Packaging Design, Print Production
Tools: Illustrator, Photoshop, InDesign