Technical Precision & Multi-Channel Brand Execution
I spearheaded a full spectrum of creative projects for World’s Finest Chocolate, bridging high-impact visual design with end-to-end campaign execution. My work spanned regulatory-compliant packaging artwork—including dual-column Nutrition Facts panels and custom dielines—to logo design, brand development, and engaging copywriting across marketing materials and social graphics. Leveraging advanced photo editing, color-critical retouching, and streamlined project workflows, I elevated visual storytelling and ensured seamless brand consistency across every physical and digital touchpoint.
Role: Packaging Design, Brand Development, Copywriting & Project Management
Tools: Adobe Illustrator, Photoshop, InDesign, Esko Studio & Project Management Workflows